Friday 17 October 2014

Friday 10 October 2014

Useful for PRINT students

WEEK 8 | Planning Documentation




FILM BRIEF 
1. Analysis of audience research. (Analyse the data you have collected from your target audience. You can present this data using PP, Word or Prezi. Use visual examples to display your data such as bar charts and pie charts.)

2. Storyboard. (This should be DETAILED and show each shot in your film opening. 12 shots is NOT enough!)

3. Call sheet. (This is a planning document which will detail who is involved in the shoot and when and where you are shooting. It may be that you need more than one call sheet for each location.)


4. Shot List. (This adds an extra layer of detail to your storyboard. Your shot list should detailed each shot and describe the action and mise en scene in each shot. Make sure that you include your company logo on your document)


5. Risk Assessment.




PRINT BRIEF
1. Analysis of audience research(Analyse the data you have collected from your target audience. You can present this data using PP, Word or Prezi. Use visual examples to display your data such as bar charts and pie charts.)

2. Flat plans. (These are rough paper designs of your front cover, contents and double page spread. Use correct terminology for the different elements of your magazine.)




3. Shooting calendar and shot types. (This should take the form of a diary entry to show which dates you plan to film. You can also detail the types of shots which you hope to acquire on the shoot.)

4. Call Sheet (See exemplar in the film info. This sheets should show the planning of your shoot. If you feel that this has ben covered in your shooting calendar then DO NOT complete this task.)

5. Risk Assessment. (Use the exemplar for film. This task should identify any possible health and safety risks involved in your shoot.)

Assessment 6: Primary Audience Research


For both the PRINT and VIDEO brief you must conduct PRIMARY audience research. PRINT students must also conduct research into the chosen musical genre.

Create a survey or research questionnaire to gather feedback about your initial ideas from your target market.

Your questions must be meaningful and be linked to the assessment of your own ideas of the project. Try not to ask too many closed questions. Ask multiple choice questions to gain a variety of answers.

You may use the following sites to do this:

https://www.surveymonkey.com/
https://docs.google.com/forms/d/16fiVxxI94qpwxEsii3I7aMt3kdZEEvJVLQpBkRo_Fno/edit#

Assessment 5: Logo/Pitch or Treatment Sheet


Print and Video Brief 

1. Create a company logo (film) or create title of your publication (print). 

You can use this logo/title to create a house style/brand identity between your products. For video students this is a group task. 

The following link will take you to an example of how you can show the creation of your logo for film. http://liamhedleyg321.blogspot.co.uk/2012/02/company-logo_15.html

FOR PRINT STUDENTS you must decide on a name for your publication. This must reflect the genre of music which you decide to create a publication for.

You can experiment with colours and font styles. Try the following sites for ideas about fonts.

http://www.dafont.com/
http://www.fontsquirrel.com/
http://www.urbanfonts.com/free-fonts.htm

2. Create a mood board of ideas/initial ideas.

This is the start of the development of your ideas for your project.

For film you could start and consider narrative, characters, style of titles, location, actors etc.

For the print brief you may start and formulate ideas for the layout of the front page/contents/double page spread, type of music your magazine will feature, cover stories, images etc. 

Film examplehttp://liamhedleyg321.blogspot.co.uk/2012/05/initial-ideas.html 

Print example: NOTE: This should be more detailed than the example given here! This is provided just a basic guide.





3. Create a PITCH for your ideas. 

Film Brief

Use the example below for guidance as to what to include in your pitch. You must also create a front cover for your pitch with the title of your company logo, proposed film title, certificate and genre.  





PRINT TREATMENT

This document should present your ideas for your music magazine publication and showcase the features, colour scheme, house style, images and target audience for your product. You should also discuss which publishing house you would hope to publish you magazine and state why this house is suitable.

These are the subheadings for the contents page of your treatment sheet:

- Design (Detail how your front page will look. Discuss the choice of masthead and what genre of music your publication will promote.)

- House style (Discuss the choice house style of your publication. House style is 'the specific usage and editing conventions followed by writers and editors to ensure stylistic consistency in a particular publication or series of publications'. This includes font, colours, design of contents and page layout.)

- Target audience (who would be the target audience for your product? Give a detailed example of who your target market would be.)

- Cover information (how much will your publication cost? Will it be monthly/weekly/bi monthly. How much revenue would you expect to make?)

- Publishing house (which publishing house would print your magazine and why? Look back at your previous institution research.)

The pitch/treatment sheet should explain all of your ideas in detail. It should be professionally presented.

Thursday 9 October 2014

Assessment 4: Titles Timeline

Video Brief

Art of the Title

This task requires you to plot the order of titles shown during the opening of a film of a similar genre to your choice.

This will enable you to see the pattern of the title sequence and you will follow this when incorporating your own titles in your own film opening.

You may present your task like the example below. The best methods of presentation of this task is either in Word or in Prezi. The example below was created in Photoshop, so if you are confident in Photoshop then you may use this method as well!

See Example:

http://liamhedleyg321.blogspot.co.uk/2012/02/title-sequence-analysis.html



Print Brief

Students following the print brief must complete their prelim exercise. See tutor sheet for details.