Thursday, 31 January 2013

Primary Audience Research Task


You are required to do some primary audience research when planning your opening sequence. Find out about your audience before filming your sequence. I have embedded a YouTube clip that explains how to use google docs to create a survey which can be emailed directly your target audience. Once complete you will receive some excellent data in the form of graphs, which you can analyse and refer to when continuing to plan and film your sequence. This should ensure that you are always considering your target audience throughout the production process.


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