InDesign Tutorial

Useful to show you how to create a basic page layout in InDesign.

https://www.wildern.hants.sch.uk/attachments/179_Designing_a_Magazine_spread.pdf

Useful presentation tool for Print students

http://issuu.com/ 

Could use this presentation tool for your flat plans to bring them to life!

Useful link for PRINT Students

http://www.magazinedesigning.com/pull-quotes/ 

Useful for PRINT students

G321 teaching print (jayson burns) from petefraser

WEEK 8 | Planning Documentation

FILM BRIEF 
1. Analysis of audience research. (Analyse the data you have collected from your target audience. You can present this data using PP, Word or Prezi. Use visual examples to display your data such as bar charts and pie charts.)

2. Storyboard. (This should be DETAILED and show each shot in your film opening. 12 shots is NOT enough!)

3. Call sheet. (This is a planning document which will detail who is involved in the shoot and when and where you are shooting. It may be that you need more than one call sheet for each location.)

Call sheet photogstudio from Liam Hedley

4. Shot List. (This adds an extra layer of detail to your storyboard. Your shot list should detailed each shot and describe the action and mise en scene in each shot. Make sure that you include your company logo on your document)

Shooting Schedule from Liam Hedley

5. Risk Assessment.

Risk assessment from Liam Hedley

PRINT BRIEF
1. Analysis of audience research. (Analyse the data you have collected from your target audience. You can present this data using PP, Word or Prezi. Use visual examples to display your data such as bar charts and pie charts.)

2. Flat plans. (These are rough paper designs of your front cover, contents and double page spread. Use correct terminology for the different elements of your magazine.)

3. Shooting calendar and shot types. (This should take the form of a diary entry to show which dates you plan to film. You can also detail the types of shots which you hope to acquire on the shoot.)

4. Call Sheet (See exemplar in the film info. This sheets should show the planning of your shoot. If you feel that this has ben covered in your shooting calendar then DO NOT complete this task.)

5. Risk Assessment. (Use the exemplar for film. This task should identify any possible health and safety risks involved in your shoot.)

Assessment 6: Primary Audience Research

For both the PRINT and VIDEO brief you must conduct PRIMARY audience research. PRINT students must also conduct research into the chosen musical genre.

Create a survey or research questionnaire to gather feedback about your initial ideas from your target market.

Your questions must be meaningful and be linked to the assessment of your own ideas of the project. Try not to ask too many closed questions. Ask multiple choice questions to gain a variety of answers.

You may use the following sites to do this:

https://www.surveymonkey.com/
https://docs.google.com/forms/d/16fiVxxI94qpwxEsii3I7aMt3kdZEEvJVLQpBkRo_Fno/edit#

Assessment 5: Logo/Pitch or Treatment Sheet

‘Dial tone’ treatment sheet from dusty96

Print and Video Brief 

1. Create a company logo (film) or create title of your publication (print). 

You can use this logo/title to create a house style/brand identity between your products. For video students this is a group task. 

The following link will take you to an example of how you can show the creation of your logo for film. http://liamhedleyg321.blogspot.co.uk/2012/02/company-logo_15.html

FOR PRINT STUDENTS you must decide on a name for your publication. This must reflect the genre of music which you decide to create a publication for.

You can experiment with colours and font styles. Try the following sites for ideas about fonts.

http://www.dafont.com/
http://www.fontsquirrel.com/
http://www.urbanfonts.com/free-fonts.htm

2. Create a mood board of ideas/initial ideas.

This is the start of the development of your ideas for your project.

For film you could start and consider narrative, characters, style of titles, location, actors etc.

For the print brief you may start and formulate ideas for the layout of the front page/contents/double page spread, type of music your magazine will feature, cover stories, images etc. 

Film example: http://liamhedleyg321.blogspot.co.uk/2012/05/initial-ideas.html 

Print example: NOTE: This should be more detailed than the example given here! This is provided just a basic guide.

3. Create a PITCH for your ideas. 

Film Brief

Use the example below for guidance as to what to include in your pitch. You must also create a front cover for your pitch with the title of your company logo, proposed film title, certificate and genre.  

PRINT TREATMENT

This document should present your ideas for your music magazine publication and showcase the features, colour scheme, house style, images and target audience for your product. You should also discuss which publishing house you would hope to publish you magazine and state why this house is suitable.

These are the subheadings for the contents page of your treatment sheet:

- Design (Detail how your front page will look. Discuss the choice of masthead and what genre of music your publication will promote.)

- House style (Discuss the choice house style of your publication. House style is 'the specific usage and editing conventions followed by writers and editors to ensure stylistic consistency in a particular publication or series of publications'. This includes font, colours, design of contents and page layout.)

- Target audience (who would be the target audience for your product? Give a detailed example of who your target market would be.)

- Cover information (how much will your publication cost? Will it be monthly/weekly/bi monthly. How much revenue would you expect to make?)

- Publishing house (which publishing house would print your magazine and why? Look back at your previous institution research.)

The pitch/treatment sheet should explain all of your ideas in detail. It should be professionally presented.

Assessment 4: Titles Timeline

Video Brief

Art of the Title

This task requires you to plot the order of titles shown during the opening of a film of a similar genre to your choice.

This will enable you to see the pattern of the title sequence and you will follow this when incorporating your own titles in your own film opening.

You may present your task like the example below. The best methods of presentation of this task is either in Word or in Prezi. The example below was created in Photoshop, so if you are confident in Photoshop then you may use this method as well!

See Example:

http://liamhedleyg321.blogspot.co.uk/2012/02/title-sequence-analysis.html

Print Brief

Students following the print brief must complete their prelim exercise. See tutor sheet for details.

Assessment 3: Institution Research

PRINT BRIEF

You must conduct research into different publishing houses. This task can be presented in PowerPoint or a Prezi.



1. What titles are published by these publishing houses? Analyse the brand identity of their products. Are there any similarities between the products and house style?
2. Analyse the profits of the company. Which is there most successful publication and why?
3. Who is the target market for their product?
4. Offer a brief history of the company and consider how they have attempted to stay at the forefront of the industry.
5. Finally, how will you use this information in light of the ideas you have for your own magazine publication?

PLEASE REMEMBER: These questions are not exhaustive and I would encourage you to explore issues around institution further.

Here is an example as a guide:


  

Publishing Houses from laurensainsbury

VIDEO BRIEF

Conduct research into FILM DISTRIBUTORS using the following research questions. This task can be presented in PowerPoint or a Prezi. Use screen grabs to exemplify points. DO NOT simply copy text from the internet as you will receive NO marks.

1. Explore and analyse the data for your chosen genre of film on these two websites:
http://www.the-numbers.com/
http://boxofficemojo.com/
http://launchingfilms.com/research-databank/

2. Do you notice any patterns or trends in terms of genres/film releases?
3. What are the audience figures like for your genre of film? How does this compare with other genres?
4. What is the average profit for your film genre? How can you use this information to ensure your film is a success?
5. Who tends to distribute your genre of film? What films have they released recently and have these been profitable?
6. What kind of release does your genre of film receive? Platform/staggered/wide release.
7. Summarise how you will use this data in light of your production. Who would distribute your product? Who is your target market? What kind of profit would you hope to recoup?

PLEASE REMEMBER: These questions are not exhaustive and I would encourage you to explore issues around institution further.

Here is an example:

Institutional research from BethandVicMedia

Assessment 2: Detailed Analysis

AS detailed analysis:

You must conduct research into similar media products. When you create your own product you must show that you understand the micro elements and be able to discuss the connotations of these. Remember the micro elements create meaning for the audience!

Presentation: this task can be presented in a PowerPoint or Word document. Make sure the video/image analysed are embedded onto your blog correctly.

Video
Choose the opening sequence of a film noir/horror/thriller. Analyse the first 3-5 minutes of the sequence. This should be an integrated analysis of all the elements below. Make sure that you use images to break up the text and exemplify your points.

1. Discuss the Cinematography (camera and mise en scene).
2. Discuss how sound is used throughout to create meaning and underscore the action. Use appropriate media terminology.
3. How is the narrative introduced to the audience?
4. How are the characters represented in the film?
5. Finally comment on how the titles are integrated within the film. Discuss the order of the titles and the style of font.

Opening sequence analysis from Thacker123

Print
Choose the front page, contents and double page spread of a magazine. Make sure you choose a genre similar to the genre you wish to make a music magazine for. Use the magazines in class if you wish. Take a picture and post onto your blog.

1. Discuss the font and images used on the front page/contents/double page spread. Consider how these create meaning for the audience and reveal the genre of the product.
2. Identify the conventions of the product and analyse the layout of the front page/contents/double page spread.
3. Analyse the story and language used in the copy. What is the feature about? What kind of questions are asked in the feature? How is the story told - does the story use quotes etc. Describe the register which is used in the copy - is it formal, informal, consultative, casual or intimate?
4. Summarise the house style shown in the products.